Pay Per Click Formula 2 is Good But…
It’s Not For Everyone!

Read this important review BEFORE you decide to buy.

Pay Per Click Formula 2 was created by Gauher Chaudhry who is highly respected in the Internet marketing community. This is partially due to the high quality of his products and low hype approach to selling them, but mostly due to his amazing success and the success of his students with CPA or Cost Per Action marketing.

I was a beta tester for PPCF 2.0 and here is what I think…

Do Not buy Pay Per Click Formula 2 if you are a complete newbie!

If you are a complete newbie to PPC marketing, you haven’t sold anything online and you don’t know how to build landing pages then I recommend you start with article marketing to Clickbank products. It may take you a longer amount of time and more effort to make a full-time income but there is no risk of losing your money on PPC ads and you don’t have to buy an expensive course to start making money.

That being said, if you are highly motivated to learn and succeed and you have $10 to $15 minimum per day to spend on pay per click ads then this course may be for you. You will need to learn the basics of PPC marketing and how to build a simple landing page. This isn’t covered in the course, but you can learn it for free in a weekend.

You can learn Adwords basics on Google’s site “Adwords Learning Center” and learn how to build a simple landing page by searching for html tutorial on Google or Youtube. There are a lot of advanced strategies in the course, but you can learn them pretty quickly once you have the basics down.

Does PPC Formula 2 Really Work?

One of the ways I judge if a program works is not by how successful the program creator is, but more so by how successful his students are. Many of Gauher Chaudhry’s students were able to quit their day jobs after learning and using his methods.

I purchased the original Pay Per Click Formula when it came out back in 1997. While I don’t quote numbers I will say I’ve done very well with the course and CPA marketing. I purchased the PPC formula in July of 2007 and my left my day job on September 30 of that same year. I’ve been a full-time Internet marketer ever since.

In the Pay Per Click Formula members area there is a section called “PPCF Success Stories” and in this section there are interviews with several of the members who became highly successful after learning Gauher’s methods. Many of those were beginners who never did any type of CPA marketing before. These are just the people that came forward and agreed to do audio interviews. There are a lot of other success stories, but most of us like our privacy.

The interesting thing is not that they just made profits, but it was the amount of money that they made. One guy made $83,000 in one month another made $60,000 another made $43,000 and it goes on and on. Now, of course these are gross amounts the net amounts they got to keep were around half of the gross amounts, still big money.

I’ve purchased many, many courses, memberships, and mentorships some as high as $2500 and I’ve never seen success stories like these in any of them. I would say that this is a pretty good indication that PPC Formula and CPA marketing works for those who learn and take action.

What’s in Pay Per Click Formula 2.0?

The course is still in production at the time of this writing, however I can tell you from what I’ve seen so far that PPC Formula 2 is much more comprehensive and detailed than the than the original Pay Per Click Formula. The first course consisted of six modules. This course will have 18 modules with video and a step by step action plan to follow for each one. Having an action plan for each module is a great benefit because allows you to learn a little then take some action before you forget what you’ve learned.

You just go through the modules in order, step by step. You’ll be shown how to choose offers and assess your competition, which can be pretty fierce with CPA offers. You also learn several of Gauher’s methods such as the Loner, the Peek-A-Boo and the Bribe methods, how to work with CPA managers so they tell you about their best offers and give you higher payouts, how to outsource and more. That’s just in the first module which is an introduction module.

The other modules take you deeper into market research, offer selection, keyword research and tactics, building sites that Google loves (no more Google Slap), all about landing pages (some cool, advanced stuff here), when to direct link and when not to and this is just scratching the surface. Module 5 is all about writing ad copy. There are over ten different unique and advanced techniques and strategies here. Module 6 is dedicated to the Adwords Search Network and 7 is all about the Content Network. Many CPA marketers make over $50,000 per month from the Content Network alone!

Module 8 goes into greater detail about the Content Network in regards to Placement Targeting. I think you get the picture of how comprehensive the course is and this isn’t even half of it. The rest of the course gets into several other traffic sources that Gauher uses.

In Gauher’s words, “there is a world of traffic outside of Google”. There is also a module for the ever important Tracking & Testing and one on how to regenerate lost traffic. It shows you how to make money with the people that don’t fill out the leads. This would normally be wasted traffic.

Private Owners Section

This is where Gauher provides ongoing education as things change, including extra videos, teleseminars, marketing tools, case studies, examples etc.

Private Forum

The forum is different than what you’ll find in most courses or even membership sites. Those other programs are full of newbies leading newbies. It’s kind of like the blind leading the blind. Nobody is going anywhere really fast. The Pay Per Click Formula forum has some very experienced and advanced members. Strategies and tactics are openly shared that I haven’t seen anywhere else on the net and we all keep quiet about them. A lot of these, now advanced, members were newbies to CPA marketing when I purchased it in 2007.

If you get stuck anywhere in your learning process your questions will get answered in this forum. Gauher even pops in now and then, but I’d really like to see him in there more. I guess when you are making six figures per month with CPA marketing you tend to be a little busy.

The PPCF forum is one of the best elements of the course. There are no monthly fees for PPC Formula, but I’d pay a monthly fee just to be able to access this forum, it’s that good (don’t tell Gauher).

Conclusion

There is nothing on the market about CPA marketing that compares with the quality of training in PPC Formula 2.0 even at a much higher price. I know because I’ve tried them. Gauher is the original CPA master. He came out with the first home study course on CPA marketing he knows how to teach. So, if you are ready to learn and you’re willing to put in some effort then I highly recommend this course.

Pay Per Click Formula 2.0 now open. You can buy the course or get more info here.

Pay Per Click Formula 2